About “Beyond the Rows”

Beyond the Rows is a Monsanto Company blog focused on one of the world’s most important industries, agriculture. Monsanto employees write about Monsanto’s business, the agriculture industry, and the farmer.avatar Monsantoco Posts

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First Graders Learn About Cotton Featured Article

Today’s blog post is written by Sarah who I met through Twitter where she uses the handle @houseagbuilt. Sarah teaches elementary school in the Sacramento, California area. She came from a farming background and remains passionate about food and farm. She always knew she wanted to teach too so it seems only natural that she’d combine the two. When she was looking for some materials, we connected and I sent her a box from Cotton’s Journey I had as well as getting her in touch with a California cotton farmer. She learned alot in the process of teaching Full Article »

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Visiting with America’s Young Farmers & Ranchers

The baby boomer generation combined with smaller families and the lower birth rate has a lot of people aware of the “graying of America.” I saw a stat whizz past me yesterday on Twitter that pointed out that a majority of America’s farmers and ranchers are among the AARP target audience. And that we need to find more young farmers. Well, that’s the opportunity ahead of me this weekend as I get to attend part of the American Farm Bureau Federation’s Young Farmers & Ranchers Leadership Conference!

This will be my first time at the conference so I’m not sure … Full Article »

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A Wee Bit of Culture in St. Louis

This past weekend was a big weekend for the Scottish community in St. Louis as the St. Louis Scottish Games took over Forest Park.

Close your eyes and picture Forest Park full of Scots and Americans, many wearing traditional highland attire, the sound of the bagpipes floating across the park, the clang of swords, the melody of folk music, the grunts of the athletes as they toss cabers and other heavy objects, the smell of food, the laughter of children, and the cheers of onlookers. This was the experience for the thousands of people who visited the 2011 Scottish Games.… Full Article »

Photo by Becky McCray via Flicker

What Can Farmers & Small Towns Gain Through Social Media?

More than 100 million people are said to be using Twitter. With all the buzz around the service – challenges about how many followers people have, tweeted photos appearing on the big screen in major stadiums, and every business having a twitter icon on their homepage – one would have to wonder what would small town people to use the service. That was exactly what I was able to learn at the recent 140 Characters Small Town Conference in Hutchinson, KS.

If you haven’t heard of the 140 Conferences, you may be interested to hear founder Jeff Pulver’s thoughts on … Full Article »

Michael Marlow Monsanto Agonomist

Monsanto Agronomist Helps Farmers 140 Characters at a Time

As an agronomist, Monsanto’s Michael Marlow has to be on top of the field conditions in his territory, which includes most of Oklahoma and northern and eastern Texas. It’s in his best interest—and his customers’ best interests—to know when plant diseases are popping up, when bugs are starting to move into fields and when weather is impacting crops.

But he can’t deliver those tidbits of information to everyone on a personal basis every day. That’s why he uses Twitter—a social media outlet that allows people to share thoughts in 140 characters—as one of his communication tools to update farmers … Full Article »

Have an Online "Twit"erview with @MonsantoJobs

By Betsy

As a Monsanto recruiter, I firmly believe that it’s always best to build your professional network before you actually need to use your network – this will give you a strong competitive advantage, particularly in finding new career opportunities. For example, isn’t it frustrating when you’re on the job market and you want to touch base directly with a company’s recruiting team regarding current opportunities, upcoming networking events, or even just to learn more about a certain division, and the one-size-fits-all company response always seems to revert back to visiting the organization’s corporate careers web site to apply … Full Article »

Social Media Coverage of Commodity Classic 2010

California Dreamin’ with Corn, Soybean, Wheat and Sorghum Growers

The 2010 Commodity Classic Show kicks off today in Anaheim, California. Classic (as its known to hip ag-sters) is the annual meeting of the nation’s corn, soybean, wheat and sorghum growers, hosted by the National Corn Growers Association, American Soybean Association, National Association of Wheat Growers, and the National Sorghum Producers.

We have a team of Monsanto employees at the show providing live coverage to growers back home to growers who don’t want to miss out on the action.

Be sure to check out the Commodity Classic hubFull Article »

Video: Social Media & Taking the Bull by the Horns

Very few of my friends or family are on Twitter. And of the few who are Twitter users, I hate to admit they’ve let their accounts go unused. I think my family and friends get a bit of a laugh out of the very concept of 140 character tweets.

When most Americans think of Twitter, they probably think of following a big name celebrity or maybe a local news source. The value of creating community and providing your own perspective is why farmers like Mike Haley are on the social media site. It’s also how I came to know … Full Article »

Going Down #OntheFarm Every Week

By Nick Weber

I grew up in St. Louis and now work here in our corporate headquarters. Quite frankly, I don’t get out to the farm much. In fact, I think I can count on one hand the number of times I’ve visited a farm. I’ve learned a lot from other meetings with farmers at trade shows, in the office, etc., but it’s different to have the conversation focused solely on what’s happening with them.

Before February, I relied almost entirely on agriculture trade publications, their Web sites’ message boards and the occasional mainstream media article for information about what’s … Full Article »

Farm Progress Tweets

One of the great things about Farm Progress has been the opportunity to put faces to many of the names I see online so often. During my time working the Social Media booth this morning, and then at an event later in the afternoon, I was pleased to meet a few people that I follow and @reply on a regular basis.

Twitter has been a great way to connect individuals with the same interests, especially when it comes to agriculture. The platform has been instrumental in bringing together a group that in the past year has become pretty close knit. … Full Article »