
Where’s the sales pitch? It’s in the yield, it’s in the field!
By Katie If you would have asked me 10 years ago what I wanted to be when I grow up, sales probably would have been one of the last things to come to mind. In fact, when I tell people now that I am involved in sales I feel like I need to explain exactly [...]
Farmers Love Data!
It’s Saturday morning and I’m sitting in a meeting room… got here at 8 a.m. and we will be running until the afternoon. As the speakers have taken the stage or videos hit the screen, I’m reminded of how important data is to farmers. The data presented today is on cotton – yield, fiber quality, [...]
