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Beyond the Rows is a Monsanto Company blog focused on one of the world’s most important industries, agriculture. Monsanto employees write about Monsanto’s business, the agriculture industry, and the farmer.
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Center for Food Integrity Makes a Visit

On Friday, a group of us met with Charlie Arnot of the Center for Food Integrity. The center, of which Monsanto is one of numerous contributors, focuses on building trust between agriculture and consumers. And to that end, it does extensive consumer research, to learn what people expect of agriculture, what’s important to them, and what agriculture needs to do to build trust.

Charlie is the center’s CEO, and today he reviewed the consumer research completed in 2011, underscoring how shared values are more important than what the science might say (or might not say). Afterward, we asked him to say a few words about the center, its work, and the task ahead for agriculture.

5 Responses to "Center for Food Integrity Makes a Visit"

  1. Whats important to me and my family as a consumer are organic fruits vegetables and meats that are not genetically modified or injected with anti biotics or steroids.

    Reply
    • David – understood. What’s important to me and my family is knowing that our food is nutritious, safe and reasonably priced. Thanks for reading and commenting.

      Reply
  2. Good grief! Safe food, nutritious food that people can afford is what is important to me. We need food people can afford to feed the hungry of the world!

    Reply
  3. Integrity:
    1) possession of firm principles: the quality of possessing and steadfastly adhering to high moral principles or professional standards

    2) completeness: the state of being complete or undivided

    3) wholeness: the state of being sound or undamaged

    I don’t see how the Center for Food Integrity can call itself such, if it is taking funds from companies that are actively engaged in creating, or promoting, GMOs. At least as far as the definition of “integrity” is concerned.

    Just because you say it, doesn’t make it so.

    Reply

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